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what we do

Diving into every project and carefully studying the target audience, we create strong visual communications, generate catchy, attention-grabbing names, develop corporate websites, and social media marketing strategies.

branding

brand-platform

communication strategy

corporate identity

package design

corporate design

brandbook

smm

promotion strategy

design solutions

digital solutions

cjm

branding

branding

1. concepts

what we do collect relevant data to investigate the context of your brand and structure all the information.

2. analytics

what we do we find correlations in the data obtained and formulate hypotheses of brand positioning.

3. brand platform

what we do we develop ideological principles that determine the development of the company as a full-fledged brand.

4. verbal communication

what we do we develop the nature of brand communication with the audience and the rules for its use.

5. visual communication

what we do we develop a visual brand design system and define the rules for its use.

6. scaling

what we do we adapt the developed verbal and visual systems to all media, taking into account their features and formats.

7. brandbook

what we do we structure the ideological part, verbal and visual systems of the brand into a single guide.

brand platform

brand platform

1. research

what we do collect relevant data to investigate the context of your brand and structure all the information

2. analytics

what we do we find correlations in the data obtained and formulate hypotheses of brand positioning

3. brand platform

what we do we develop ideological principles that determine the development of the company as a full-fledged brand

4. guide

what we do we structure and describe all the elements of the developed brand ideology into a single guide

corporate identity

corporate identity

1. design research

what we do collect data on the design and communication of competitors in order to identify current trends and vacant niches.

2. concepts

what we do we develop the key idea and visual system of the brand based on the research data.

3. logobook

what we are doing creating a logo guide, where we describe the rules for its use in different conditions.

4. scaling

what we do we adapt the developed visual system to all media, taking into account their features and formats.

5. preparing layouts

what we do we create layouts taking into account technical requirements and transfer them in the form of organized files.

corporate design

corporate design

1. concepts

what we do we develop the key idea and visual system of the brand based on the research data.

2. logobook

what we are doing creating a logo guide, where we describe the rules for its use in different conditions.

3. scaling

what we do we adapt the developed visual system to all media, taking into account their features and formats.

4. preparing layouts

what we do we create layouts taking into account technical requirements and transfer them in the form of organized files.

package design

package design

1. design research

what we do collect data on the design and communication of competitors in order to identify current trends and vacant niches.

2. concepts

what we do we develop the key idea and visual system of the product based on research data.

3. scaling

what we do we adapt the developed visual concept to all SKUs and media, taking into account their features and formats.

4. preparing layouts

what we do we create layouts taking into account technical requirements and transfer them in the form of organized files.

brandbook

brandbook

1. brand platform block

what we do we think over the structure and layout of the manual, introduce image elements in the brand platform block

2. identity block

what are we doing thinking over the structure and layout of the identity block

3. preparing layouts

what we do we create layouts taking into account technical requirements and transfer them in the form of organized files.

communication strategy

communication strategy

1. product research

what we do we investigate the features of your product to identify promising aspects of communication.

2. market research

what we do we study the specifics of the industry and the factors affecting the market and the product category.

3. competitor research

what we do analyze competitors' communication to identify vacant and occupied communication niches.

4. audience research

what we are doing we are researching and segmenting the audience in order to identify the core to which the advertising communication will be directed.

5. strategy development

what we do we find correlations in the data obtained and formulate hypotheses on brand communication.

6. creative concept

what we do we develop creatives that will help to effectively convey the key message and build communication with the audience.

7. promotion strategy

what we do we offer promotion channels relevant to the goals of the campaign and the features of creatives.

smm

smm

1. design brief

what we do: we meet with the client, define the project's goals, and write a thorough Statement of Work.

2. research

what we do: we gain an in-depth insight into specifics of a client’s industry and analyze current SMM trends.

3. content plan

what we do: we make an SMM plan and define types of content, topics, and categories to market.

4. marketing

what we do: we post, manage comments, spam and brand reputation in social media.

5. report

what we do: we analyse the SMM-activities over the month. we calculate the qualitative and quantitative social media KPIs and adjust marketing strategy.

6. maintaining

what we do create and publish content for social networks, moderate accounts and analyze the results.

7. targeting

what we are doing setting up an advertising campaign in order to achieve the objectives of promotion.

promotion strategy

promotion strategy

1. research

what we do we study the product, the market, competitors and the audience in the context of promotion to form hypotheses.

2. creative concept

what we do we develop creatives that will help to effectively convey the key message and build communication with the audience.

3. media mix

what we do we select relevant promotion channels for the most effective problem solving.

4. media plan

what we do we form a detailed plan with a description of each channel for the specified promotion period.

design solutions

design solutions

1. verbal concept

what we do we work out the verbal component in order to effectively convey information to the audience.

2. visual concept

what we do we define a visual style that will tell about your company not only effectively, but also effectively.

3. scaling

what we are doing refining the concept using the final content and scaling it to different formats.

4. preparing layouts

what we do we create layouts taking into account technical requirements and transfer them in the form of organized files.

digital solutions

digital solutions

1. structure & prototype

what we are doing creating an interactive prototype and thinking through the logic of movement inside the sections.

2. visual concept

what we do we define the visual style of the project and fill the key pages with the final content.

3. scaling

what we do we adapt the design layouts to the formats in the approved visual style of the project.

4. development

what we do we transfer the design to a digital format, taking into account the features of modern Internet browsers.

customer journey map

customer journey map

1. research

what we do we investigate the features of the brand, the ways it interacts with the audience to identify consumer behavior.

2. cjm development

what we do we form a map of the user's path for a deep understanding of the specifics of interaction with the audience.

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